
New website designed by TipTop Creative
Published on August 18, 2025 by Emily McDaid
Guided Communications’ new website is now live! Throughout Q2 and Q3 this year, we went through an overhaul of our branding. The steps included:
- Renamed the business from Filter Tech Communications to Guided Communications
- Created our new logo (Designed internally by myself)
- Rewrote website copy. Our new look and feel is in keeping with our focus on guiding STEM companies with impactful, measurable marketing programmes
- Engaged a graphic designer to design the new website. We were so lucky to be able to work with Darren Rooney at TipTop Creative on our site.
I am so pleased to shout more loudly about the work that we’ve been doing since 2008 across several iterations of our brand. (In 2008 I first incorporated the business as Hatch PR, then Filter, and now Guided Comms. This brand is built to last, although I am a huge fan of constant re-invention, I would like to think this brand will last at least a decade. It was designed with that goal in mind.
This new site should give us a reason to raise brand awareness and market ourselves more broadly. Watch this space 🙂